Why YouTube Advertising is Effective
As we all know, YouTube’s market is huge. In fact, on average over 6 billion hours of YouTube videos are watched each month which shows just how big of a…
YouTube advertising: Is paying for it worth it?
YouTube – it has become the major video search engine that we all know and love in this modern internet driven world. But there is one major question that remains…
Do you think YouTube taking over the globe?
As a social media platform alone YouTube has become one of the most used social media on the internet. It has established itself as the second largest search engine on…
How can I improve my YouTube channel ready for advertising?
Advertising on social media has become one of the most effective ways to reach consumers and is of paramount importance to businesses. As a social media platform, YouTube is one…
How YouTube Ad Personalisation Works
Once upon a time advertising was just a case of getting it on the television and seeing how many people would go ahead and buy the product they see on…
3 advertiser success stories on YouTube
A YouTube ads strategy over the years has become more and more attractive to brands looking to increase their online presence. In providing high quality and engaging content, businesses can…
How does YouTube target my videos?
For most marketing professionals, briefing is everything in order to best deploy a strategy. One of the first questions that tends to be asked is regarding audience profile. This is…
Why is video marketing so effective?
Psychology is an important part of any good marketing strategy. Understanding viewer behaviour and how best to connect or communicate with your target audience is essential to a strategy that…
How do I promote my YouTube ad?
YouTube is such a great platform to grow your business. Whether seeking to educate your audience on your product or service or how to use said product or service, YouTube…
How to Create a Successful YouTube Channel for your business
YouTube – what was once an entertaining curiosity filled with funny videos has gone from strength to strength to now stand as the world’s second largest search engine. During that…