Royalty Free music in YouTube videos and ads
Copyright has been an issue on YouTube for many years. Whether it has been creators ripping whole songs and reposting them or using a clip of someone’s video you are…
4 Best Practices for YouTube Ads
If you’re just beginning to consider using YouTube as part of your marketing mix, the task of creating a strong piece of YouTube creative can seem daunting, especially if you…
How the power of video can boost engagement for your sports club
Lockdown has had a fierce hit to a lot of industries. However, none have had more of a resounding effect than for sports clubs. With fans not able to attend…
5 tips to get more from your YouTube advertising
Many approaches to advertising on YouTube follow those seen on Television with many repurposing content they already have used to draw in audiences. Although this approach can produce results, understanding…
How to make a cost effective YouTube Ad Campaign
One of the first steps to a successful marketing campaign is combining your efforts across multiple channels for one cohesive campaign. YouTube advertising is a serious contender in the digital…
Do YouTube Ads Actually Work?
No matter how good your video ad content is, without the right YouTube advertising strategy, it can be hard to get good results from your video campaigns.
3 Lighting Tips for Filming a YouTube ad
Finding the best lighting for your videos can be a challenging task. Maybe your shot isn’t bright enough. Or it’s too bright. Sometimes the colour temperature isn’t right, or the shadows are so harsh that you can barely decipher what is what.
How to Grow your Business Using YouTube Ads
YouTube is a powerful channel. It has over 2 billion users who spend over 1 billion hours watching videos every day. If you haven’t tried advertising on YouTube, now is the best time to leverage its wonderful marketing opportunity.
YouTube In-Stream Ads or Discovery Ads?
On YouTube, there are many different types of ads that can be served on videos. However, to best target the response you want, your YouTube marketing strategy should utilise the…
How to use YouTube Ads to Boost Your Traffic
Are you considering venturing into YouTube ads to grow your business? It’s a wise move. There is a massive market of potential customers on the platform as it is by…