Why YouTube Advertising is Effective
As we all know, YouTube’s market is huge. In fact, on average over 6 billion hours of YouTube videos are watched each month which shows just how big of a…
YouTube advertising: Is paying for it worth it?
YouTube – it has become the major video search engine that we all know and love in this modern internet driven world. But there is one major question that remains…
Do you think YouTube taking over the globe?
As a social media platform alone YouTube has become one of the most used social media on the internet. It has established itself as the second largest search engine on…
What makes a great YouTube ad for ecommerce?
Over the events of 2020, ecommerce saw a sharp increase in revenue. It was estimated that in the year of 2020, ecommerce revenue grew to more than £900 billion. This…
Do influencers on YouTube still matter in 2021?
When looking at the impact that influencers have had on the marketing landscape, it is safe to say that their impact has been seismic. More brands than ever have looked…
Is YouTube really a cost-effective platform for advertising?
For many brands entering the arena of advertising, they are looking to weigh up their options for where they can drive the best engagement to lead to the highest possible…
How can I record the best audio for YouTube Ads?
YouTube is a great method for promoting your business. But good audio is essential for viewer enjoyment on YouTube, as well as a good looking video. You really want both…
What is a hook in advertising?
When creating a video advertisement it is important to pay attention to your script. The language you use and how you address the audience is so key. At the end…
Why are livestreams on YouTube a growing success?
As video has begun to dominate a lot of marketing strategies online, live streaming is becoming an avenue brands go down to display content. Whether this be releasing a new…
How YouTube Ad Personalisation Works
Once upon a time advertising was just a case of getting it on the television and seeing how many people would go ahead and buy the product they see on…