How do I make my film lighting better when filming?
Lighting is one of the most important factors when it comes to filming your YouTube ad or video. Although it is often overlooked, lighting can be a clear line of…
Why is video marketing so effective?
Psychology is an important part of any good marketing strategy. Understanding viewer behaviour and how best to connect or communicate with your target audience is essential to a strategy that…
3 Camera Tips Filming a YouTube ad
Although YouTube has a home-made aesthetic to its video content, that’s no reason to be filming a YouTube ad with a potato. More importantly, it’s no reason to just put…
3 ways to make lighting right when self-filming
Lighting is an essential part of setting up for filming and if you don’t take the right precautions then it can give a murky and unattractive viewing experience of the…