Thoughts & insights

52% of global internet users aged 16 to 64 watch vlogs. But for the other 48% of you; here is another blog to add to your reading list. Keep checking back for all the latest YouTube trends and insights.
influencer marketing | s.media

Influencer Marketing on TikTok and YouTube

Marketing has gone through various changes over the years and remains one of the most agile disciplines. Often it has needed to adapt to the changing nature of how consumers…

youtube ad

3 Wardrobe Tips for Filming a YouTube ad

With video becoming an essential part of any marketing plan, it’s only a matter of time before someone pushes you in front of a camera.  Besides the obvious nerves that…

best practices for youtube ads

4 Best Practices for YouTube Ads

If you’re just beginning to consider using YouTube as part of your marketing mix, the task of creating a strong piece of YouTube creative can seem daunting, especially if you…

benefits of livestreaming

Benefits of Livestreaming on YouTube

Once you recognise that you should be using YouTube Live, the next step is to know about all the advantages of it. So here are some of the key benefits…

YouTube ad | camera tips | s.media

3 Camera Tips Filming a YouTube ad

Although YouTube has a home-made aesthetic to its video content, that’s no reason to be filming a YouTube ad with a potato. More importantly, it’s no reason to just put…

YouTube Ads | s.media

Great YouTube Ad Targeting Options To Try In 2021

Brands advertise on YouTube because it’s the world’s second most popular website, drawing 2 billion logged-in visitors a month. If you’re deciding how to allocate your video ad budget, YouTube…